Ford Mears & Partners

20-branch funeral director operating in the South East
A funeral director in a black top hat and tailcoat walks solemnly ahead of a black Jaguar hearse on a sunlit gravel driveway. Lush green trees and a stone building are visible in the background.
Top rankings

across all branch locations

Faster website

with improved performance

Stronger presence

that reflects their five star reviews

Take A Look

The Brief

Ford Mears and Partners are independent Funeral Directors and Memorial Masons serving families across Hampshire, Surrey, Berkshire, West Sussex and South West London. They already had a strong local reputation and hundreds of positive reviews, but their website was no longer reflecting the quality of their service. Search rankings had begun to stagnate, and there was no obvious progress, priorities or results. With Google constantly evolving and AI becoming a bigger factor in how people search, their digital presence needed to be brought properly up to date.

The Strategy

We worked closely with the Ford Mears team to modernise their website while respecting their established branding. The aim was to create a more effective digital platform that better showcased their professionalism, trust and local presence. The design was refreshed with cleaner layouts and improved usability, while keeping their existing identity intact.

We also rebuilt the site to be faster, easier to manage and more flexible. New features were introduced including interactive maps, dynamic location based content and simple tools for updating pages across their 20 branches. The structure of the site was designed to align with how Google now evaluates local businesses, ensuring each branch could perform strongly in local search results.

The Results

Ford Mears and Partners now have a modern, high performing website that truly reflects the quality of their services and their excellent reputation. The site is significantly faster, easier to manage and far more effective for both users and search engines. Rankings have begun to climb steadily, with many branches now ranking first for key local search terms.

Most importantly, their hundreds of positive reviews are now supported by a digital presence that looks and feels just as professional. The website has become a powerful online shop window for the business, helping families find and trust Ford Mears when they need them most.

Top rankings across all branch locations
Faster website with improved performance
Stronger presence that reflects their five star reviews